Esteelauder.com won Best Fashion Website Award 2009 by the Web Marketing Association for Outstanding Achievement in Web Development. What worked and won the award for Estee Lauder is a combination of design, easy of use, interactivity, innovation and also content. What also impressed the judges what the use of video to show new products, current advertising campaigns and how to use products.
Behind the scenes content is used, and customers can enjoy getting beauty and make-up tips from the pros in the industry.
